Titan Installs Digital Signage On 300 Bus Sides

Titan is to install digital signage LED screens on the outside of 300 buses across New York and Chicago.

UK company LiteLogic has secured the £2.8M deal to provide its high resolution LED 'Evolution' technology, fitted with GPS technology to enable the advertisments to be controlled in line with the vehicle's location. A similar installaiton to the company's existing systems on 25 London buses.

Titan says it has already signed up advertisers including Coca-Cola, Sprite, Sleepy's, Dunking Donuts and Oreos - and the first screens are due to be live in New York this month.

news by aka.tv